Happy AccidentsIssey Miyake

 A fallen petal in front of the house is placed into a mug filled with water. The petal slowly spins, forming a small frame together with the white curve of the cup. Guided by the changing light of the seasons, its position is shifted by a few centimeters each day.

Everything has a use imagined by its maker. A mug, of course, is a vessel for drinking—but seen differently, it is simply a handled container, and could just as easily become a vase.

We possess imagination, and at times it moves beyond the intentions of those who create.

Issey Miyake’s clothing is designed to unsettle fixed perspectives and habitual ways of thinking. A rectangular piece of fabric, punctured by only three holes. Is this the right orientation? Is this the correct opening for the head? The unconscious act of getting dressed becomes a conscious one. Is this right? That very question brings the act of wearing clothes—so often forgotten—back into focus.

An early morning, just after waking. The buttons of a white shirt fastened before the mind is fully alert. A misaligned buttoning creates unexpected drapes and an irregular silhouette.

If it feels beautiful, then even a “wrong way” of wearing becomes the best way.

client:

Issey Miyake

role:

Creative Direction, Art Direction

assets:

Film

year:

2025



Film Direction and Edit

Kersti Jan Werdal

Director Consultation

Un/Produced

DoP

Nobu Arakawa

1st Camera Assistance

Callum Hasegawa

Styling

Shotaro Yamaguchi

Styling Assistance

Moka Asada, Tatsuki Yamada, Marina Furuhashi and Reika Omi

Hair

Tsubasa Dicky

Hair Assistance

Mao Ushigaeru, Hiroki Ikeshima

Makeup

Kazuhiro Takenaka

Makeup Assistance

Rikiya Toyama, Mayo Osakabe

Music

Sophie Weil

Colorist

Dustin Tan

Model

Ilany, Aiko, Iohany



Creative Direction

Mikiya Matsushita (kontakt)

Creative Produce

Makoto Kikuchi (kontakt)

Produce

Keita Endo (kontakt)